Since our first day in business, Endanger This! will be offering our customers the best quality shirts available. These animals are matched with foundation and their shirts sales will go directly to the foundation matched. We will be donating 35% of every shirt purchase. Our online store has become synonymous with quality and we ensure a continuous variety of fantastic merchandise along with unique limited edition and seasonal items.
This brand was built when there was a realization that sometimes the time for the sad and emotional ads was over. Commercials with the saddest music and every sadder videos of animals. The ones that are made you guilty to be a human being. Those had a lot of success and really jumpstarted what this company's platform is build upon.
The reason for the switch of the tone shouldn't be seen as vulgar it should be seen as life today, there are too many things in danger there's no more room for sadness. We wanted to show that sometimes you've gotta get the message out there with no words. We think we succeeded.